Smart link shortening — free forever

Shorten Links.Track Every Click.

PocoLink is a free URL shortener with real-time analytics, QR codes, and smart routing. See where every click comes from, and send iPhone and Android visitors to the right destination from a single link.

See How It Works

No credit card. No paid tier. No expiring links.

Free
Core Features
No Ads
In the Dashboard
HTTPS
Every Short Link
4
Routing Rule Types

Try It Now

See a Real Tool, Not Just a Promise

Paste any shortened link below and see exactly where it goes — no signup, no catch.

Link Preview & Expander

Free — part of the PocoLink Link Toolbox

This is the same free tool available any time at pocolink.com/tools.

Features

What Makes PocoLink Different

Most URL shorteners just make links shorter. PocoLink makes them smarter — with analytics, QR codes, and device and country routing, all free.

Fast, Reliable Redirects

Every short link is served over HTTPS and redirects straight to your destination — no interstitial pages, no ad step, no waiting.

  • HTTPS on every short link
  • Optional password protection
  • Optional expiry dates

Real-Time Analytics

See every click as it happens. Understand where your audience is, what device they're on, and which channels drive traffic.

  • Click counts + time-series
  • Country and city data
  • Device, OS, browser, referrer

Custom Aliases

Replace random characters with memorable slugs. pocolink.com/spring-sale is more trustworthy than a random hash.

  • Descriptive, branded links
  • 3–50 characters
  • Editable after creation

QR Code Generation

Every link gets a downloadable QR code. Since the QR encodes the short URL, you can update where it goes without reprinting.

  • Auto-generated for every link
  • Update destination without reprinting
  • PNG + SVG download

Privacy-Respecting Analytics

We derive location from IP but never store the raw IP. We don't build profiles on link clickers or sell any data.

  • No raw IP storage
  • No behavioral profiling
  • GDPR conscious by design

Developer API

Create and manage links programmatically. The REST API supports full CRUD and analytics retrieval with per-hour rate limiting.

  • Full CRUD for links
  • Analytics endpoint included
  • 1,000 requests/hour free

Advanced Routing

Send visitors to different destinations by country or device — iOS to the App Store, Android to Google Play — plus scheduled destinations and A/B split testing.

  • Geo & device targeting
  • Scheduled destinations
  • A/B split / rotation

Link in Bio

One public page listing all your links — put it as the single link in your Instagram or TikTok bio, no other tool required.

  • pocolink.com/u/yourname
  • Unlimited link buttons
  • Custom avatar & bio text

Link Toolbox

Free utilities for checking links before you trust them — see where any shortened URL really goes, and grab a favicon from any site.

  • Link preview & expander
  • Favicon grabber
  • No account required

Under the Hood

How Smart Routing Works

When someone clicks a PocoLink, our server looks up the short code, records the click, and works out where to send the visitor — all before issuing a standard HTTPS redirect. The click record includes the visitor's country, device type, operating system, browser, and referrer domain.

If you've added routing rules to a link, they're checked at that moment. For example, a single link can send iOS visitors to the App Store, Android visitors to Google Play, and everyone else to your website. If no rule matches, the visitor goes to the destination you set.

This matters because one printed QR code or bio link can serve every visitor correctly — and you can change where it points at any time without changing the link itself.

Device (iOS / Android / desktop)
Country
Date range / schedule
A/B split

What Happens on Each Click

1

Visitor clicks the PocoLink

The short URL reaches our redirect endpoint

2

Click recorded

Country, device, OS, browser, and referrer domain are logged — the raw IP is not stored

3

Routing rules checked

Device, country, schedule, and split rules pick the destination

4a

A rule matches → routed

The visitor is redirected to that rule's destination

4b

No rule matches → default

The visitor goes to the destination you set

Redirect speed varies by device, network, and destination.

Use Cases

Practical Use Cases

Learn where short links, QR codes, and app-aware redirects are useful, plus the limits to test before a campaign goes live.

Social Media Marketing

Give every post its own trackable link so you can see which channels and creatives drive clicks, and route iPhone and Android visitors to the right destination.

  • Per-post click tracking
  • Device and country insights
  • Short, memorable aliases

Industries

EntertainmentE-commerceMediaInfluencer Marketing

Email Marketing Campaigns

Track email performance with click analytics and device-aware redirects that shape the journey from inbox to conversion.

  • Better click attribution
  • Device-specific insights
  • Cleaner, trusted links

Industries

SaaSRetailPublishingB2B Services

Offline to Online Integration

Bridge physical and digital experiences with QR codes and smart links that create seamless omnichannel customer journeys.

  • Store links per device
  • Full campaign attribution
  • Measurable scan analytics

Industries

HospitalityRetailEventsReal Estate

Creators & Link in Bio

Replace a separate link-in-bio tool with one PocoLink page listing every destination — your latest video, merch, newsletter, and more.

  • One link for the whole bio
  • Full click analytics per button
  • No third-party dependency

Industries

CreatorsMusiciansCoachesSmall Business

Comparison

Why Choose PocoLink

See how we compare to other link shortening services.

FeaturesPocoLinkBitlyTinyURL

Real-time Analytics

Geographic data, device info, referrer tracking

Limited

Custom Domains

Branded domains for professional, trustworthy links

Coming SoonPaid only

QR Code Generation

Instant downloadable QR codes for every link

Paid only

API Access

Full API access for automations and integrations

Limited

Geo & Device Targeting

Route iOS/Android/country visitors to different destinations

Paid only

Link in Bio Pages

One page listing all your links, for your social media bio

Paid only

Powerful features, completely free to use.

Why I Built This

PocoLink isn't a company — it's one developer, built out of frustration with shorteners that lock basic analytics or QR codes behind a paywall for something this simple.

Every feature here — analytics, QR codes, advanced routing, link-in-bio pages — is free. Short links redirect instantly with no ad step; the site is supported by Google AdSense ads on informational pages like the blog and guides, never in the dashboard or on your links.

If something's broken, confusing, or missing, tell me directly — I read every message.

Get in touch

Resources

Learning Resources

Everything you need to master your PocoLink strategy and implementation.

GuideBeginner
10 min

Getting Started Guide

Complete walkthrough for creating your first PocoLink.

Account SetupFirst LinkBasic Analytics
DocumentationAdvanced
30 min

API Documentation

Comprehensive API reference for developers.

REST APIWebhooksAuthentication
WhitepaperIntermediate
15 min

Analytics Best Practices

How to interpret and act on your link analytics data.

KPIsReportingOptimization
PlaybookIntermediate
20 min

Platform Integration Playbook

Step-by-step integration with popular marketing platforms.

ZapierSlackEmail Tools
GuideIntermediate
12 min

Security & Compliance Guide

Understanding data protection and security features.

GDPRData PrivacySecurity
Strategy GuideIntermediate
18 min

Mobile Optimization Strategies

Maximizing mobile user experience with PocoLinks.

Mobile UXApp StoresDevice Routing

FAQ

Frequently Asked Questions

How does smart routing work?

When someone clicks a PocoLink, our server looks up the link, records the click (country, device, OS, browser, referrer domain), and checks any routing rules you set. Rules can send iOS visitors to the App Store and Android visitors to Google Play, target visitors by country, activate a destination only within a date range, or split traffic across several destinations. If no rule matches, the visitor goes to the destination you set.

Is PocoLink really free? What's the business model?

Yes, completely free — no paid tier, no link limits, no feature gates. Links redirect instantly with no ad step. Informational pages like this one may show Google AdSense ads once our account is approved — the dashboard and link creation tool never do.

What data is collected when someone clicks my link?

We log: geographic region (country + city, derived from IP — the raw IP is discarded), device type (mobile/desktop/tablet), OS, browser, referrer domain, and timestamp. We don't store full IPs and don't build profiles on link clickers.

Can I change the destination after creating a link?

Yes. From your dashboard, you can update the destination URL of any link at any time. The short link and any printed QR codes continue to work — only the destination changes. This is particularly useful for seasonal promotions.

Will my links open in the native app instead of the browser?

PocoLink sends a standard web redirect, so whether a link opens in a native app depends on the destination and on the app it was tapped in — PocoLink doesn't override that. Links tapped inside an in-app browser (Facebook, Instagram, etc.) generally open inside that browser. For app-install campaigns, use device routing to send iOS visitors to the App Store and Android visitors to Google Play.

Can a link send different visitors to different destinations?

Yes — Advanced Routing lets one link send iOS visitors to the App Store and Android visitors to Google Play, activate a destination only within a date range, or split traffic across multiple destinations for A/B testing. All configurable per link from your dashboard.

What is Link in Bio?

A single public page (pocolink.com/u/yourname) listing all your links as buttons — put it as the one clickable link in your Instagram or TikTok bio instead of a separate link-in-bio tool.

Is there an API?

Yes — a REST API for creating, updating, deleting, and fetching analytics for links. It's free with a limit of 1,000 requests per hour. Full documentation is at pocolink.com/docs.

More questions? Contact us or read the full guide.

Simple, elegant tools.

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